Most market traders don't realise they can get a proper card machine for free — and often pay less than they do now.
Free machine. Better setup. Often lower cost. I work specifically with market traders and food traders across the UK — helping you get the right terminal and a fair deal, without the hassle.
Free machine. No rental. No contract.
I specialise in helping market traders, food traders, produce stalls, and mobile businesses — people who trade outdoors, at events, or from vans and pop-ups. That's where my experience is, and it's what I know best.
I already look after hundreds of traders across the UK. Most come to me because they want a better machine, a better deal, or both. I help them work out what they're actually paying, find the right setup, and get a proper standalone terminal — for free.
Free machine. Better setup. Often lower cost.
Does any of this sound like you?
Most traders I speak to are in one of these situations — and most don't realise there's a better option.
You started with SumUp or Zettle and never really looked at anything else
It was easy to set up, it works fine — but you've never checked whether there's something better or cheaper. You just assumed this is what everyone uses.
You assumed a proper card machine would cost more
Standalone terminals with printers and screens always seemed like something for bigger businesses. You didn't know you could get one for free.
You're still using a little reader attached to your phone
It does the job, but the Bluetooth drops out, there's no receipt printer, and fumbling with your phone at the till doesn't look great when it's busy.
You've seen rates 'from 0.3%' but never really known what that means
Different providers advertise different numbers, but you've never had someone sit down and show you what you're actually paying versus what you could be paying.
If any of that rings true, you're not alone — and there's probably a better setup available to you. That's exactly what I help traders find out.
I don't compare headline rates.
I compare what you actually paid.
Advertised percentages don't tell the full story. Here's the simple way I work out whether I can get you a better deal — it takes about two minutes and there's no obligation.
Total card sales for the month
How much did you actually take in card payments? The real number from your statement — that's all I need to start.
Total fees paid for that month
How much did your provider actually take? Everything included — transaction fees, monthly charges, the lot.
That gives us the real picture
Divide total fees by total sales and you get your actual effective rate. That's the number that matters — and it's usually different from the headline rate on the website.
"If I can get you a better deal, I'll show you clearly. If I can't, I'll tell you — and you'll know for sure either way."
What kind of trader are you?
Find your situation below. Each trader type has different needs — here's how the Shift4 One fits yours.
You started with a small reader because it was easy — there's a better option now
Most market traders start with a SumUp, Zettle, or Square reader. It makes sense — they're cheap, they're quick to set up, and they work. But they're small readers that pair to your phone, with no receipt printer, no proper screen, and Bluetooth that can drop out when you're busy.
The Shift4 One is a proper standalone card machine with a touchscreen, built-in printer, and its own 4G connection. It looks better on your stall, it works better for your customers, it prints receipts — and it's free. The rate is often lower too — typically 1.25% compared to the 1.69% you're probably paying now.
Free machine. Better setup. Often lower cost.
You sell beautiful things — your card setup should match
Most craft and gift traders started with a SumUp or Zettle reader because it was easy. It works, but it's a small reader paired to your phone — no receipt printer, no proper screen, and the Bluetooth can be unreliable when you're busy.
The Shift4 One is a proper standalone terminal with a touchscreen, built-in printer, and its own 4G connection. It looks more professional on your stall, it's faster for customers, and it's free. The rate is often lower too — typically 1.25% compared to the 1.69% you're probably paying now.
Free machine. Better setup. Often lower cost.
When there's a queue, speed matters — and so does a printed receipt
Food traders need a machine that keeps up. A phone-paired reader with Bluetooth dropouts slows you down at the worst possible moment. The Shift4 One works independently — tap, print, done. No phone needed, no pairing issues.
The built-in receipt printer means you can use it as a kitchen ticket system too. And because it runs on 4G, it works at events and outdoor markets where WiFi is patchy or non-existent. It's free, and the rate is competitive.
Free machine. Better setup. Often lower cost.
You need a machine that keeps up with fast, frequent sales
When you're serving a queue of customers all day, you need a card machine that's fast, reliable, and doesn't depend on your phone. The Shift4 One handles quick transactions independently — tap, print, done — so you can keep the line moving.
It runs on its own 4G connection, lasts all day on a single charge, and prints receipts on the spot. It's built for traders who are busy from open to close. And it's free, with a competitive rate.
Free machine. Better setup. Often lower cost.
Think you've got a good rate? It's worth checking properly
Dojo and other blended-rate providers advertise low headline rates, but the real cost can be different once you factor in all the charges. The only way to know for sure is to compare what you actually took with what you actually paid.
Send me your total card sales and total fees paid for a recent month and I'll do an honest comparison. If I can get you a better deal, I'll show you. If I can't, I'll tell you — and at least you'll know.
If you use Dojo, open the Dojo app, go to Billing, choose a recent month, download the PDF statement, and send that through.
Free machine. Better setup. Often lower cost.
At your volume, you shouldn't be on a standard flat rate
If you're processing over £10,000 a month in card payments regularly, you've got the volume to negotiate something better. Standard flat rates aren't designed for traders at your level — and you may be leaving money on the table.
I can often arrange bespoke pricing based on your actual volume. It's case-by-case, but it's always worth a look. Send me a recent statement and I'll put together a proper quote — no obligation.
Free machine. Better setup. Often lower cost.
A free Shift4 One terminal.
No catch. No rental. No contract.
Here's exactly what you get — and what it costs.
What you get
What it costs
Bespoke pricing available for higher-turnover traders. Honest statement comparison for more complex setups.
How it works
No drama. No hard sell. No heavy admin.
Tell me what you're using
Send me a recent statement or just tell me your current provider and rough monthly card sales. WhatsApp or the form — whatever's easiest.
I compare the real cost
I look at what you actually took and what you actually paid. Then I recommend the right setup — honestly, no pressure.
I sort the rest
If you want to go ahead, I handle the paperwork, liaise with Shift4, and get your free machine ordered and on its way.
What traders are saying
Hear from traders who've already made the switch.
"I was using a smaller card reader before, but this feels much more professional. It's quicker, prints receipts, and Andy made the whole thing really simple."
Jewellery For Your Soul
Craft & Jewellery Trader
"Service is much smoother now. It's quick to use, looks better on the counter, and it's ideal when you're busy."
Loaded Spud
Street Food Trader
"I liked the fact the machine was free, easy to use, and the pricing made sense. It's been a really good move for the business."
Fresh Produce Everyday
Fresh Produce Trader
Common questions
If you're wondering about any of this, you're not the first. Here are the questions I get asked most.
There isn't one. Card processing companies make money from transaction fees — the small percentage on each card payment. By giving you a free machine, more traders sign up, more transactions get processed, and the business model works. You pay a competitive rate per transaction. That's it. No hidden fees, no lock-in, no nasty surprises.
Yes. There's no upfront cost, no deposit, and no monthly rental. You receive a brand-new Shift4 One terminal at no charge. The only cost is the transaction rate on card payments you process.
Shift4 is one of the largest payment technology companies in the world — they process billions in payments every year. They make the Shift4 One, which is a proper standalone card terminal with a built-in printer, touchscreen, and 4G connectivity. I work with them as an authorised partner because it's the best terminal I've found for market traders — reliable, well-built, and competitively priced.
No. Unlike SumUp, Zettle, or Square readers, the Shift4 One is a proper standalone terminal. It has its own screen, its own 4G/WiFi connection, and works completely independently. No Bluetooth pairing, no app required.
Yes — it has a built-in thermal receipt printer. No need for a separate printer or emailing receipts. Customers get a proper printed receipt, which looks more professional and is often required for business purchases.
Great — send me your recent statement and I'll do an honest comparison. I look at your total card sales and total fees paid, not just the headline rate. If you're genuinely on a better deal, I'll tell you. No pressure either way.
Dojo uses blended rates that can look cheap on paper but sometimes cost more overall. Send me your total card sales and total fees for a recent month — I'll compare the real cost properly. If I can save you money, I'll show you. If I can't, I'll say so.
Even better. Higher-turnover traders can often get bespoke pricing that's lower than standard rates. Send me a recent statement and I'll put together a proper quote for your volume.
Next-day payouts as standard. Card payments taken today land in your bank account the next working day.
No problem. You can run multiple Shift4 One machines on the same account — ideal if you have more than one stall, van, or serving point. All reporting is centralised through the Lighthouse Business Manager.
Just some basic details: your name, business info, and a form of ID. The application takes about five minutes. I handle the rest — paperwork, liaison with Shift4, and getting your machine ordered and shipped.
No pressure, no obligation —
just a simple look at whether I can help.
You don't have to commit to anything. Send me your statement or tell me what you're using, and I'll take a quick look at whether I can get you a better setup, a better deal, or both.
If I can help, I'll show you clearly. If I can't, I'll tell you — and you'll know for sure either way. The first step is completely free and completely risk-free.
Ready to see if there's a better deal out there for you?
Free machine. Better setup. Often lower cost.
Get a free comparison or go straight to ordering your free machine. Either way, I'll take care of the rest.
Free comparison. No obligation. If I can help, I'll show you. If I can't, I'll tell you.